Kobe chases ‘marketing dreams’

What do you do when you’re an NBA star, are on the road, and have a day off?

You go to college. Or, you do if you’re Kobe Bryant.

The Los Angeles Lakers star, who’s injured but accompanying his team on the road anyway, dropped in on a marketing class at Boston College last night, just as the professor was talking about how the NBA employs international marketing.

“About 30 minutes in, he just walked into the room and pulled up a seat and sat in the back, as nonchalant as possible,” a student tells the Boston Globe. “People didn’t really react at all. [Professor Nick Nugent] didn’t really do anything, he just went on teaching.