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NewsCut

MPR News Reflections and observations on the news

Tag: Advertising and marketing

Sports · This or That

The internet takes the Neymar Challenge and delivers

Bob CollinsBob Collins July 9, 2018, 10:02 AM Jul 9, 2018
18

Brazil’s soccer team arrived back in Rio de Janeiro on Sunday following its 2-to-1 quarterfinal loss to Belgium late last week.

It wasn’t pretty. Read more →

This or That

Three Duluth students chase the currency of Red Bull

Bob CollinsBob Collins February 20, 2018, 9:38 AM Feb 20, 2018
5

For a horrible-tasting drink, Red Bull certainly is able to get people to do odd things in support of its ongoing marketing.
Read more →

Sports

Mariucci by any other name is still Mariucci

Bob CollinsBob Collins July 10, 2017, 10:25 AM Jul 10, 2017
26

The University of Minnesota tried its best to hide the fact that selling the naming rights to Mariucci Arena was anything but a grab for cash at the expense of sports history. Read more →

Politics

AG campaign enters break-dancing bison phase

Bob CollinsBob Collins October 28, 2014, 2:54 PM Oct 28, 2014
2

Is it really surprising that in a year in which a candidate’s hair is an actual issue in a race for Congress, that a candidate for attorney general of Minnesota features a break-dancing bison? Read more →

Sports

Baseball fights bullying with a color

Bob CollinsBob Collins October 16, 2014, 11:46 AM Oct 16, 2014
5

With the exception of a very small handful of teams, Major League Baseball has been notoriously sluggish when it comes to speaking out about bullying, particularly of gay youth. Read more →

If we acted drunk, would you become a member?

Bob CollinsBob Collins February 21, 2014, 1:44 PM Feb 21, 2014
3

What’s public radio fundraising come to? Read more →

9/11 and the risk of corporate marketing

Bob CollinsBob Collins September 11, 2013, 2:00 PM Sep 11, 2013
2

Distasteful or not? AT&T has apologized for posting this picture on Twitter and Facebook today: “We apologize to anyone who felt our post was in poor taste. The image was solely meant to pay respect to those affected by the 9/11 tragedy,” the company wrote. But the Ad Freak blog notes that AT&T posted a Read more →

How to portray female athletes

Bob CollinsBob Collins July 10, 2013, 11:25 AM Jul 10, 2013
2

ESPN has unveiled its first brand promo for ESPNw, its website dedicated to women athletics. The site has been around for a few years, so think about that fact: This is the first brand promo, the AdFreak blog says. http://youtu.be/Tr175IEjUpQ

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