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NewsCut

MPR News Reflections and observations on the news

Tag: Marketing & Advertising

Regional history

End of the road for Mounds View’s mermaid

Bob CollinsBob Collins February 8, 2018, 11:00 AM Feb 8, 2018
16

There’s nothing that can’t stir up people. A 60-foot mermaid’s demise? Easy pickings. Read more →

This or That

If not farming, what’s Wisconsin’s image?

Bob CollinsBob Collins October 17, 2017, 6:45 AM Oct 17, 2017
39

A business official in Wisconsin says it’s time to change the state’s ‘America’s Dairyland’ slogan to something better. He thinks ‘Forward’ is better. Read more →

Arts & Culture · This or That

Ballet and bikes

Bob CollinsBob Collins August 1, 2017, 3:19 PM Aug 1, 2017
1

Thanks to my long-time MPR colleague, Euan Kerr, I’ve come to realize there’s nothing ballet can’t do. Read more →

Arts & Culture

School’s out. Is your Internet ready?

Bob CollinsBob Collins June 12, 2017, 8:20 AM Jun 12, 2017
17

School’s out! It’s a time to get inside and play! Read more →

Arts & Culture

Can a poem about shopping awaken your inner storyteller?

Bob CollinsBob Collins May 18, 2017, 2:04 PM May 18, 2017
16

A Los Angeles writer has been selected to write 125 in one week about the Mall of America and the people who shop there. Easy? Can you write one? Read more →

Sports

Timberwolves miss playoffs again, but at least there’s a new logo

Bob CollinsBob Collins April 10, 2017, 11:02 AM Apr 10, 2017
23

Some NBA cities are getting all jazzed up for the excitement of the NBA playoffs.

And then there’s Minneapolis, where the local team has missed the playoffs for a 13th consecutive year. Read more →

This or That

In Pepsi ad, everyone’s pretty and protest is a party

Bob CollinsBob Collins April 5, 2017, 7:06 AM Apr 5, 2017
41

Watch it while you can because this online ad for Pepsi isn’t going to be around long. Read more →

Health

What’s so special about ‘special needs’?

Bob CollinsBob Collins March 21, 2017, 12:54 PM Mar 21, 2017
7

This is World Down Syndrome Day and an ad agency suggests we use the opportunity to consider the phrase ‘special needs.’
Read more →

This or That

Whoops! McDonald’s issues anti-Trump tweet

Bob CollinsBob Collins March 16, 2017, 9:00 AM Mar 16, 2017
17

Someone at McDonald’s is getting fired today.
Read more →

Arts & Culture · Sports

Nation divided over Super Bowl ads

Bob CollinsBob Collins February 6, 2017, 6:40 AM Feb 6, 2017
37

Three ads extolling American values have got the patriots stirred up. No, not those Patriots. Read more →

Politics · Sports

‘Border wall’ ad runs afoul of Super Bowl TV rules

Bob CollinsBob Collins February 2, 2017, 2:22 PM Feb 2, 2017
3

Particularly since they’re usually released in advance now, it’s getting harder for Super Bowl commercials to stand out from the crowd anymore.

A sure-fire way to get noticed, however, is not to get your ad on the TV at all. Read more →

Sports · This or That

In outtakes, mascots show their professional side

Bob CollinsBob Collins January 4, 2017, 2:17 PM Jan 4, 2017
32

Like everyone else in the Twin Cities, we have been entertained by the video of outtakes during a commercial filming for White Bear Mitsubishi.

There’s nothing better than seeing slapstick from mascots. Read more →

Arts & Culture

And now, an hour of Nick Offerman doing nothing

Bob CollinsBob Collins December 12, 2016, 4:21 PM Dec 12, 2016
4

How could actor and comedian Nick Offerman outdo last year’s online ‘ad’ for a whisky in which he sat in front of a yule log fire for 45 minutes?
Read more →

This or That

A coffee cup will unite us

Bob CollinsBob Collins November 1, 2016, 2:36 PM Nov 1, 2016
21

Drink up, people! We’ve got some serious uniting to do, still. Read more →

This or That

Hobby Lobby ad riles some locals again

Bob CollinsBob Collins July 6, 2016, 10:04 AM Jul 6, 2016
54

Hobby Lobby is an arts and crafts store that caters to a Christian clientele and it makes no apologies for doing so.
Read more →

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